ABOUT ABSOLUT X
From Andy Warhol to Swedish House Mafia, ABSOLUT Vodka has always pioneered exciting creative collaborations. With the launch of ABSOLUT X, the brand is exploring new territory by bringing together artists from three different disciplines – music, art, and mixology to create exceptional live and digital experiences. These never-before seen artistic endeavors are created in complete collaboration with our partners.
ABSOLUT X aims to provoke and delight the senses with an experience that takes fans on a journey into the unknown.